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Blog Archives

Jona Weinhofen Reveals the Bloody Truth Behind Every Wool Coat

Adelaide-born I Killed the Prom Queen guitarist Jona Weinhofen has spoken out against the bloody wool industry in a brand-new campaign for PETA Australia. In PETA US’ international exposé of the wool industry, gentle sheep are punched in… Continue reading.

13 (Unlucky-for-Sheep) Reasons Not to Buy Wool

Warning: the following images are graphic and will make you never wear wool again: 1.      Young lambs’ ears are hole-punched, their tails are chopped off and the males are castrated, all usually without anaesthetics or pain relief. 2.     … Continue reading.

Live Export: Australia’s Shame

This year once again, millions of Australian sheep and cattle will endure days or even weeks crammed onto filthy ships, travelling through all weather extremes, to arrive at slaughter destinations with few or no laws to prevent their… Continue reading.

VICTORY! UNIQLO Pledges to Phase Out Buying Wool From Mulesed Sheep!

After eight-months of international campaigns by PETA Asia, PETA Australia, and our affiliates, UNIQLO – part of Fast Retailing, the fifth-largest retailer in the world – has agreed to phase out the use of wool from sheep who… Continue reading.

Ultra-Fine Is Ultra-Cruel

Most Australians probably don’t know about the miserable lives of sheep who are used in the production of ultra-fine wool. But in this new action alert on the PETA Asia-Pacific website, not only can you read about the… Continue reading.