PETA Gifts AC/DC Guitarist Angus Young Plant Wool School Uniform, Calls Wool Industry a “Highway to Hell” For Sheep
Sydney— Ahead of the Australian leg of AC/DC’s ‘Power Up’ tour, People for the Ethical Treatment of Animals (PETA) is sending guitarist Angus Young a new school uniform made with 100% plant wool. Both the plant wool blazer and the 100% cotton cap are embroidered with a patch featuring a sheep and the words “ACD-SEE Sheep, Not Wool”. The gift coincides with PETA’s inaugural Plant Wool Month, which takes place in November.

Image available here.
“Plant Wool Month celebrates sustainable, animal-free fibres made purely from plants,” says Senior Campaigns Advisor to PETA Australia Mimi Bekhechi. “We hope this new uniform will inspire Angus and the rest of AC/DC to embrace plant wools and really see sheep, who, despite being individuals, are on a ‘highway to hell’ from the moment they’re born into the wool industry.”
From just two weeks old, lambs used for wool face a series of mutilations, including live lamb cutting (mulesing) as well as crude castration and having their tails cut off, usually without pain relief. When their wool production drops, sheep are slaughtered or shoved onto live export ships bound for horrific deaths abroad.
Despite the industry’s greenwashing, research has shown that animal-derived wool is also environmentally destructive. Animal agriculture remains the primary driver of deforestation in Australia, including essential koala habitat, with the impact of sheep farming second only to that of cattle farming. Australia’s 70 million sheep are also incredibly water-intensive, and each one produces about 30 litres of the potent greenhouse gas methane each day.
Plant wools made from bamboo, linen, organic cotton, and hemp are well-known, but the list is growing. Flowers, weeds, and even food waste, such as orange rinds and coffee grounds, are now being transformed into warm, soft, and allergy-friendly yarns that are kinder to the environment and animals.
PETA’s letter to Angus Young, accompanying the gift, is available here.
PETA—whose motto reads, in part, that “animals are not ours to wear”— points out that Every Animal Is Someone and offers free Empathy Kits. For more information, please visit PETA.org.au and follow PETA on Facebook and Instagram.
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