ARN REJECTS MELBOURNE CUP CRUELTY AD

For Immediate Release:

29 October 2019

Australian Radio Network Refuses to Run Ad Exposing Death Toll in Horseracing

Melbourne – A PETA radio ad designed to get people thinking ahead of the Melbourne Cup was deemed to be inappropriate content for the Australian Radio Network (ARN). The 60-second ad was rejected on the grounds that it’s too controversial, despite revelations that thousands of horses who had been used for racing are being sent to abattoirs in Australia.

The ad, available here, was made to sound like commentary on a typical horse race – but rather than following the action, it describes the causes of death of a number of horses, including a broken leg, a ruptured aorta, and a heart attack. “If we were to call out every horse who’s died in the horseracing industry for entertainment, we’d be here until next spring,” the ad finishes. “Horseracing – you bet it’s cruel.”

“What’s really offensive is whipping and drugging horses and risking their lives, all in the name of dressing up, getting drunk, and gambling,” says PETA spokesperson Emily Rice. “There’s no justification for exploiting animals for entertainment and killing them when they’re no longer considered useful, and PETA is calling on caring people everywhere to boycott the Melbourne Cup and all other horseracing events.”

In June, a PETA exposé revealed that some 3,000 Australian horses and their offspring had been sold by the Australian racing industry and killed for meat in South Korea. The investigated abattoir has been charged with violations of the South Korean Animal Protection Act.

PETA – whose motto reads, in part, that “animals are not ours to use for entertainment” and which opposes speciesism, a human-supremacist worldview – encourages Australians to partake in one of the many “Nup the Cup” events occurring instead of the disgrace that stops the nation.

For more information, please visit PETA.org.au.

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