For Immediate Release:
7 December 2017

New Jetstar Menu Nets PETA Award for Vegan Catering at Altitude

Sydney – As Australian travellers take off on their summer holidays, Jetstar has received a Proggy Award from People for the Ethical Treatment of Animals (PETA) for becoming the country’s Most Vegan-Friendly Airline. The Proggy Awards (“Proggy” is for “progress”) recognise animal-friendly achievements in commerce and culture.

Jetstar’s recently launched new menu includes two vegan options: the Lentil & Tabbouleh SumoSalad with Falafel and Mr Lee’s Noodles with Zen Garden Vegetables. The menu is now available across the international network and will arrive on domestic flights in February. It’s the first time an Australian airline has offered vegan meals to travellers who purchase meals in-flight.

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“Australians are now searching for vegan food everywhere, whether they’re in a supermarket, in a café, or 30,000 feet in the air,” says PETA Corporate Liaison Emily Rice. “Cruelty-free culture has taken off around Australia, and we applaud Jetstar for listening to the demand.”

Interest in vegan living has exploded in Australia over the last 12 months. According to Google Trends data, Australians searched for “vegan” more than people in any other nation during 2017.

PETA – whose motto reads, in part, that “animals are not ours to eat” – notes that in addition to sparing many animals daily suffering and a terrifying death each year, people who go vegan reduce their chances of suffering from heart disease, strokes, diabetes, cancer, and obesity. Vegan meals are also greener, as the meat industry is a leading producer of the greenhouse-gas emissions that contribute to climate change, meaning choosing the vegan option when flying is the best way to help offset our carbon footprint.

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