Media Get Sneak Peek at PETA’s Sexy New Vegan Ad Featuring Sheridyn Fisher

Sydney – Wearing a sexy bikini made of only a few lettuce leaves, Playboy brand ambassador and cover model Sheridyn Fisher will pose for a brand-new ad for People for the Ethical Treatment of Animals (PETA) Australia in which she urges people to embrace a healthy, humane and delicious meatless diet. In the ad, Fisher will strike a provocative pose next to the words “Turn Over a New Leaf. Go Veg!”

Members of the media are invited to a sneak peek of the photo shoot, and photographers may take their own photos:

Date:             Tuesday, 13 December

Time:             12 noon sharp

Place:            OMG Studio, Bldg. 6, Factory 6, First Fl., 70 Edith St., St Peters, Sydney

Photo ace Neil Dixon has volunteered to shoot the ad for PETA.

Fisher has graced the covers and pages of numerous magazines, including Playboy, FHM, Cleo, Dolly, Girlfriend and Cosmopolitan. She is the owner, designer and face of her own swimsuit label Sheridyn Swim, which is an international success.

Why does Fisher want people to go vegan? For one thing, vegans are, on average, fitter and trimmer and have more energy and stamina than people who stuff themselves with fat-laden meat, dairy products and eggs. And vegans have a much lower incidence of ailments such as heart attacks, cancer, strokes and obesity. The cholesterol in meat and other animal products causes hardening of the arteries, which slows the flow of blood to all the body’s vital organs, not just to the heart. And speaking of heart, there’s nothing sexy about someone who turns a blind eye to the daily suffering of billions of animals who are raised and killed for food each year or to the environmental impact of raising animals for food.

“I’m asking people to turn over a new leaf and go vegan”, says Fisher. “With so many delicious alternatives now available, it’s easier than ever to enjoy great food without causing animal suffering.”