Canada Goose Ditches Fur After Years of Pressure

Posted on by PETA Australia

In a monumental victory for coyotes, Canada Goose has announced it will stop buying fur by the end of the year!

The great news comes after years of campaigning by PETA, our international affiliates, and dedicated activists around the globe – including eye-catching protests, hard-hitting exposés, celebrity actions, and boardroom and legal battles. Thousands of you helped the company see the writing on the wall by participating in our online actions, and together, we’ve ensured that sensitive, intelligent coyotes will no longer be caught and killed in barbaric steel traps for Canada Goose’s parkas!


Thank you to all activists and PETA supporters who kept the pressure on throughout the years!

How Are Canada Goose Jackets Made?

To make the fur trim on Canada Goose coats, coyotes are caught in their natural habitat using steel leg clamps, head-crushing traps, body-gripping traps, or neck snares. They commonly endure horrific injuries and languish for days before eventually dying of dehydration, starvation, or blood loss. Some are so desperate to escape that they attempt to chew through their own legs.

PETA applauds the company for making this compassionate decision that reflects the ethics of the vast majority of people, who believe that animals should not be tormented and killed for their fur. Canada Goose will join a long and ever-growing list of top fashion brands that have sworn off fur, including Prada, Coach, Versace, Michael Kors, Balmain, Gucci, Calvin Klein, Burberry, and many others.

PETA and our affiliates are now suspending our international campaigns against Canada Goose and will be re-engaging the company to push for an end to its use of feathers, which geese and ducks continue to suffer for.

What’s Next? A Fur Sales Ban!

Canada Goose’s decision to drop fur is a clear sign of changing times. Fur is outdated and cruel. Right now, the British government is gathering evidence to inform a potential ban on fur imports and sales, and it’s open to submission from all over the world. Let’s put the last nail in the coffin of this barbaric industry – tell the government that you support a ban on fur sales and imports. Hurry up – the deadline is 28 June.