Shaver Shop Bans Badger-Hair Brushes After PETA Exposé Reveals Stabbing, Beating

03.07.2026

Sydney – After new undercover footage obtained by PETA Asia of badger farms in China (the world’s leading exporter of badger fur) revealed that the animals are confined to tiny, filthy wire cages and beaten and stabbed while still conscious, Shaver Shop has confirmed it will ban brushes made from badger hair.

In a statement sent to PETA, the retailer, which operates 126 stores across Australia and New Zealand, states, “We are pleased to confirm that badger hair products account for less than 1% of our wet shave range, which reflects our strategy and commitment to transition to alternative products within our range. As we complete this transition, the remaining two products in our range that contain badger hair will be delisted no later than February 2027.”

In the footage, the stressed animals – several of whom have missing hair and bloody, open wounds – pace constantly from side to side inside the cages, chew the wires and frantically dig at the floor as they try fruitlessly to escape. A worker uses a metal clamp to pull a badger from a cage by the skin on his neck and back, then strikes him over and over again with the clamp and a chunk of wood. The worker then stabs him with a knife, and the badger writhes and groans for more than three minutes before losing consciousness.

“We commend Shaver Shop for taking a stand for badgers who live in miserable conditions on fur farms and face horrifying deaths for makeup brushes,” says PETA Australia Executive Agent Mimi Bekhechi. “We call on all retailers to do the right thing and say no to this cruelty in their supply chains and switch to high-quality, animal-free alternatives.”

Shaver Shop joins a list of more than 100 brands who have stopped selling products made from badger hair following PETA Asia’s first investigation into badger fur farms in 2018, , including Penhaligon’s, Floris London, Morphe,Procter & Gamble, and L’Oréal Group.

In nature, badgers live with their families in elaborate underground homes that are passed down from one generation to another. They’re fastidiously clean and devoted to protecting each other and their babies.

PETA – whose motto reads, in part, that “animals are not ours to abuse in any way” – points out that when it comes to the ability to feel pain, hunger, and thirst, a badger is a dog is a boy. For more information, please visit PETA.org.au and follow PETA on Facebook and Instagram.

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