Victory for Minks! MECCA Bans Fur Eyelashes
The Australian beauty giant is discontinuing mink eyelashes effective immediately.
Read MoreVictory for Minks! MECCA Bans Fur Eyelashes
The Australian beauty giant is discontinuing mink eyelashes effective immediately.
Read MoreHuge News! M&S to Drop Alpaca Wool
After viewing PETA’s exposé revealing that crying alpacas are roughly sheared and left cut up and bleeding from deep wounds, high street icon Marks & Spencer has confirmed it …
Read MoreGreat News for Alpacas! Smith & Caughey’s Bans Alpaca Wool Following PETA Exposé
After being shown disturbing undercover footage of the alpaca wool industry, Auckland’s oldest store has banned the material.
Read MoreHuge News! Pharma Giant GlaxoSmithKline Says NO to Forced Swim Test
Fantastic news! After hearing from PETA affiliates, multinational pharmaceutical company GlaxoSmithKline (GSK) confirmed that it has permanently ended the use of the forced swim test on mice and other …
Read MoreA ‘Betta’ Outcome for Fish in Geelong!
Concerned shoppers alerted PETA to a stall selling betta (Siamese fighting) fish in tiny glass jars at Waurn Ponds Shopping Centre.
Read MoreEnd of an Era: PETA Retires ‘I’d Rather Go Naked Than Wear Fur’
After 30 years of iconic “I’d Rather Go Naked Than Wear Fur” campaigns, fur is essentially over. Watch out, leather—you’re next.
Read MoreObela Hummus Parent Company Bans Animal Tests After Talks With PETA US
Obela hummus lovers can rejoice that their purchases will no longer contribute to tests in which experimenters starve, poison, and kill animals.
Read MorePharma Giant Bristol-Myers Squibb Bans Near-Drowning Test
Thanks to your thousands of e-mails, Bristol-Myers Squibb has confirmed that it has banned the forced swim test!
Read MoreHow Australia Changed for Good in 2019
There were so many pivotal moments in the animal rights movement this year.
Read MoreVictory! Pharma Giant Pfizer Bans the Cruel Forced Swim Test
More than half a million supporters of PETA and our affiliates took action, e-mailing Pfizer asking it to ban the forced swim test – and it worked.
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