Corks are popping at PETA following the news that Chanel is kicking fur and exotic skins – including crocodile, lizard, and snake skin, – to the curb. It makes the Parisian fashion house the largest player in luxury to ban these cruel “fabrics”.
For decades PETA’s affiliates have called on the brand to opt for luxury, cruelty-free fashion that no animal had to suffer and die for.
Chanel said in the statement:
We are continually reviewing our supply chains to ensure they meet our expectations of integrity and traceability. In this context, it is our experience that it is becoming increasingly difficult to source exotic skins which match our ethical standards.
There is no such thing as “ethical sourcing” of animal derived materials. If companies are being honest they have to acknowledge that.
Crocodiles, lizards and snakes may be poached from the their natural habitats or raised on squalid farms and killed in the most gruesome and painful ways before being imported to Europe and used by “luxury” brands. Reptiles, just like mammals, are sensitive to pain, yet they are frequently mutilated without any prior stunning or painkillers.
PETA’s exposé of the exotic-skins trade showed live reptiles sawn open and left to bleed to death on farms that supply skins to luxury brands like Louis Viutton.
Now it’s time for other companies to follow the lead of the iconic double C’s.
What You Can Do
Please speak out for animals exploited and slaughtered for their skins. Urge LVMH to shed exotic skins from Louis Vuitton and all of its brands. A moment of your time will make a huge difference for these forgotten animals.